{"id":419,"date":"2022-12-12T13:19:15","date_gmt":"2022-12-12T12:19:15","guid":{"rendered":"https:\/\/site.iconmarketing.es\/brainy\/?page_id=419"},"modified":"2023-05-25T09:33:41","modified_gmt":"2023-05-25T07:33:41","slug":"mercado-libre","status":"publish","type":"page","link":"https:\/\/www.brainycommerce.com\/es\/servicios\/marketplaces\/mercado-libre\/","title":{"rendered":"Mercado Libre"},"content":{"rendered":"[vc_section full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1669978590540{background-position: 0 0 !important;background-repeat: no-repeat !important;}\u00bb el_class=\u00bbsec-150&#8243;][vc_row][vc_column width=\u00bb1\/2&#8243;]<h3 class=\"vcex-heading vcex-module wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-plain wpex-block tip-130 recoletablack\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr\">Pa\u00edses y Audiencias en Mercado Libre<\/span><\/h3>[\/vc_column][vc_column width=\u00bb1\/2&#8243; el_class=\u00bbpl-10 pl-0-mvl\u00bb][vc_column_text]<strong>Mercado Libre<\/strong> tiene presencia ya en <strong>18 pa\u00edses<\/strong>: Argentina, Brasil, Chile, M\u00e9xico, Panam\u00e1, Colombia, Costa Rica, Bolivia, Ecuador, Per\u00fa, El Salvador, Uruguay, Rep\u00fablica Dominicana, Honduras, Guatemala, Paraguay y Venezuela.<\/p>\n<p>Se estima que la audiencia agregada (usuarios \u00fanicos) mensual de todos los Marketplaces locales de <strong>Mercado Libre supera los 60 Millones de compradores<\/strong>.<\/p>\n<p>Su principal mercado es Brasil al que siguen muy de cerca M\u00e9xico y Argentina.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1670847934208{background: #133641 url(https:\/\/www.brainycommerce.com\/wp-content\/uploads\/2022\/12\/bg-mercado-libre-scaled.jpg?id=422) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}\u00bb el_class=\u00bbsec-150&#8243; wpex_bg_position=\u00bbcenter center\u00bb][vc_row content_placement=\u00bbmiddle\u00bb typography_style=\u00bbwhite\u00bb][vc_column width=\u00bb2\/3&#8243;]<h3 class=\"vcex-heading vcex-module wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-plain wpex-block tip-130 recoletablack mb-40\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr\">Modelos y Servicios en Mercado Libre<\/span><\/h3>[vc_column_text]Tras m\u00e1s de veinte a\u00f1os de desarrollo, Mercado Libre pone a disposici\u00f3n de sus vendedores y clientes un completo abanico de modelos de negocio y servicios.[\/vc_column_text][\/vc_column][vc_column width=\u00bb1\/3&#8243; el_class=\u00bbpl-10&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1670848228930{background-position: 0 0 !important;background-repeat: no-repeat !important;}\u00bb el_class=\u00bbsec-150 elemento-3&#8243;][vc_row content_placement=\u00bbmiddle\u00bb][vc_column width=\u00bb1\/2&#8243;]<div class=\"vcex-grid-container vcex-module wpex-grid wpex-gap-20 wpex-grid-cols-1 wpex-lg-grid-cols-1 grilla3\"><div class=\"vcex-module vcex-icon-box vcex-icon-box-one wpex-relative wpex-flex vcex-icon-box-wo-icon wpex-text-left\"><div class=\"vcex-icon-box-text wpex-flex-grow\"><h2 class=\"vcex-icon-box-heading wpex-heading wpex-text-md wpex-mb-10\">Mercado Libre Marketplace:<\/h2><div class=\"vcex-icon-box-content wpex-last-mb-0 wpex-clr\"><p><strong>\u2022 Retail o 1P:<\/strong> podemos venderle nuestro producto a un precio de transferencia y Mercado Libre lo vende y entrega a un precio de venta al p\u00fablico al consumidor final.<\/p>\n<p><strong>\u2022 Third Party o 3P:<\/strong> modelo donde ponemos a la venta nuestro producto y Mercado Libre comisiona entre un 14% y un 18% de la venta.<\/p>\n<\/div><\/div><\/div><div class=\"vcex-module vcex-icon-box vcex-icon-box-one wpex-relative wpex-flex vcex-icon-box-wo-icon wpex-text-left\"><div class=\"vcex-icon-box-text wpex-flex-grow\"><h2 class=\"vcex-icon-box-heading wpex-heading wpex-text-md wpex-mb-10\">Mercado Pago:<\/h2><div class=\"vcex-icon-box-content wpex-last-mb-0 wpex-clr\"><p>El m\u00e9todo de pago de Mercado Libre es la Fintech n\u00famero uno en Am\u00e9rica Latina, donde se ofrecen diferentes tipos de productos financieros a vendedores.<\/p>\n<\/div><\/div><\/div><div class=\"vcex-module vcex-icon-box vcex-icon-box-one wpex-relative wpex-flex vcex-icon-box-wo-icon wpex-text-left\"><div class=\"vcex-icon-box-text wpex-flex-grow\"><h2 class=\"vcex-icon-box-heading wpex-heading wpex-text-md wpex-mb-10\">Mercado Env\u00edos:<\/h2><div class=\"vcex-icon-box-content wpex-last-mb-0 wpex-clr\"><p>Es la soluci\u00f3n log\u00edstica de Mercado Libre que te permite optimizar tus entregas. Con Mercado Env\u00edos, todos tus paquetes est\u00e1n protegidos y, si algo les sucede en el transcurso de la entrega, vendedor y comprador cuentan con el respaldo de Mercado Libre.<\/p>\n<\/div><\/div><\/div><div class=\"vcex-module vcex-icon-box vcex-icon-box-one wpex-relative wpex-flex vcex-icon-box-wo-icon wpex-text-left\"><div class=\"vcex-icon-box-text wpex-flex-grow\"><h2 class=\"vcex-icon-box-heading wpex-heading wpex-text-md wpex-mb-10\">Mercado Shops:<\/h2><div class=\"vcex-icon-box-content wpex-last-mb-0 wpex-clr\"><p>Mercado Libre tambi\u00e9n ofrece a fabricantes y marcas una plataforma para poder convertir en transaccional sus p\u00e1ginas web.<\/p>\n<\/div><\/div><\/div><div class=\"vcex-module vcex-icon-box vcex-icon-box-one wpex-relative wpex-flex vcex-icon-box-wo-icon wpex-text-left\"><div class=\"vcex-icon-box-text wpex-flex-grow\"><h2 class=\"vcex-icon-box-heading wpex-heading wpex-text-md wpex-mb-10\">Mercado Ads:<\/h2><div class=\"vcex-icon-box-content wpex-last-mb-0 wpex-clr\"><p>Es la herramienta de publicidad de Mercado Libre. Con ella se pueden crear campa\u00f1as, llegar a nuevos compradores y contar con informaci\u00f3n (como ventas, visitas, ingresos e inversi\u00f3n) para medir los resultados. Se trata de una herramienta muy importante dada la creciente base de datos de productos del Marketplace.<\/p>\n<\/div><\/div><\/div><\/div>[\/vc_column][vc_column width=\u00bb1\/2&#8243; el_class=\u00bbpl-10&#8243;][\/vc_column][\/vc_row][\/vc_section]\n","protected":false},"excerpt":{"rendered":"<p>[vc_section full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1669978590540{background-position: 0 0 !important;background-repeat: no-repeat !important;}\u00bb el_class=\u00bbsec-150&#8243;][vc_row][vc_column width=\u00bb1\/2&#8243;][\/vc_column][vc_column width=\u00bb1\/2&#8243; el_class=\u00bbpl-10 pl-0-mvl\u00bb][vc_column_text]Mercado Libre tiene presencia ya en 18 pa\u00edses: Argentina, Brasil, Chile, M\u00e9xico, Panam\u00e1, Colombia, Costa Rica, Bolivia, Ecuador, Per\u00fa, El Salvador, Uruguay, Rep\u00fablica Dominicana, Honduras, Guatemala, Paraguay y Venezuela. Se estima que la audiencia agregada (usuarios \u00fanicos) mensual de todos los Marketplaces locales&hellip;<\/p>\n","protected":false},"author":6,"featured_media":2194,"parent":370,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"class_list":["post-419","page","type-page","status-publish","has-post-thumbnail","hentry","entry","has-media"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/pages\/419","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/comments?post=419"}],"version-history":[{"count":11,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/pages\/419\/revisions"}],"predecessor-version":[{"id":3744,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/pages\/419\/revisions\/3744"}],"up":[{"embeddable":true,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/pages\/370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/media\/2194"}],"wp:attachment":[{"href":"https:\/\/www.brainycommerce.com\/es\/wp-json\/wp\/v2\/media?parent=419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}